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History

(If you’re looking for Black Diamond Marketing Communications, Inc.’s website, it has been relocated to BDMCI.com.)

BDMC is the asset management arm and a DBA of Black Diamond Marketing Communications, Inc. It is a privately held corporation investing its own capital and does not seek, solicit or invest outside client moneys. It began in the wake of the founder’s tenure on the trading floor of the Chicago Board Options Exchange (CBOE) and his involvement in Harvey L. Christensen Real Estate and Insurance Agency, a family owned and operated real estate investment company. The founder spent nearly a decade on the CBOE working with and executing “block” orders for institutional money managers, firm traders and market makers, and more than 30 years working in the family real estate business. Upon leaving the CBOE, the founder continued trading using many of the same hedged trading strategies employed by institutional money managers and prop traders. Today, BDMC’s reason-for-being is to provide a vehicle to manage the assets of its founder and efficiently deploy capital in the markets through proprietary trading strategies in a way that maximizes returns while minimizing and tightly managing risk.

BDMC does not seek, solicit or accept investors that are not eligible family clients, as defined in the rules promulgated under the U.S. Investment Advisers Act of 1940, as amended.  BDMC is a private company, managing the assets of its founder. It primarily invests in discretionary long/short equities, derivatives and real estate instruments. As such, it is not required to register as an investment adviser with the U.S. Securities and Exchange Commission. 

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A ``Shout-Out`` To Open Outcry

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Tech Enhancing Open Outcry

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An Off-floor Trader's View

Media Gallery

The videos below are intended for education and entertainment. They are not intended to solicit, promote or encourage any investment strategy or instrument.

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CBOE
Floored
Wall Street Warriors
Wall Street Warriors, Season 3 – Episode 7
Wall Street Warriors, Season 3 – Episode 8
CBOE 40
CBOE Floor Tour
Wall Street Warriors, Season 3 – Episode 4
Wall Street Warriors, Season 3 – Episode 1
Wall Street Warriors, Season 2 – Episode 4
Wall Street Warriors, Season 1 – Episode 3
Wall Street Warriors, Season 1 – Episode 2
Wall Street Warriors, Season 1 – Episode 1
Wall Street Warriors, Season 3 – Episode 3
Floored: Into the Pit

The Markets Are Like Fish In A Pond

There’s always a fish that’s bigger,
swims faster and can eat more.

Who Is Behind All This

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Ronn Christensen, Managing Principal

The faint of heart never got the fair maiden. So do the work and let ’em roll.

(If you’re looking for Black Diamond Marketing’s website, it has been relocated to BDMCI.com)

Risk is a price we pay for success. However, managing risk is not the same as simply taking it. While we get paid for taking risks, we are ultimately rewarded by successfully managing it. We manage risk first and yield second, so that we always live to trade another day. We do our homework so that we know what our risk is, what our entry/exit points are, and what our potential profit is.

Ronn spent nearly a decade on the CBOE beginning as a Runner and progressing to a Floor Manager and Broker at Pershing, the largest clearing firm in the industry at the time—serving institutional money managers, prop firm traders and market makers. He spent more than 30 years in his family’s real estate business. He has started and ran 2 successful ad agencies—the last of which being Black Diamond Marketing Communications, Inc. He is a Christ-follower, a student of the markets and a devoted family man. He holds a Bachelor of Science with a double major in Business Administration (concentration in Finance) and Speech Communications from Illinois State University and did his graduate work in Marketing Management at Keller Graduate School of Management.

Our Edge

Our “Edge” lies in sticking with what we do best—the setups that work best for us; the strategies that work best for us; and, the instruments that work best for us. We don’t get caught up in trying to trade every opportunity or instrument available. We stay focused and play within our strengths. That’s how we stay net positive.

  • Hedged Swing Positions 95%

  • Neutral Options Strategies 90%

  • Long-term Strategies 20%

  • Intraday Positions 10%

Our Focus

An equity option is an expiring legal contract that entitles the holder to buy or sell a particular stock at a certain price for a limited amount of time. Options provide flexibility in a marketplace where the odds often seem stacked against the individual investor. Investing in a stock becomes a binary decision about whether the stock will go up (by purchasing the stock) or down (by selling the stock long/short). We use options to express our opinions on a wider variety of fronts, including price ranges, time frames, and even that a stock won’t move at all—all of which can be positioned to generate profitable returns.

Almost everything we do is a hedged position so that we know what our maximum gain/loss and break-even points are. We use ETFs (Exchange Traded Funds) and Equities to make directional plays, dividend plays, sector plays and/or to hedge our overall holdings.

Mutual funds are an invaluable tool in modeling our long-term portfolios. Their portfolio managers have access to more in-depth research than is available to us. They provide strategic solutions to asset allocation, performance and risk management. Properly selected, they are an excellent, low cost solution to accessing top investment managers and research that would otherwise come at a premium.

Our Strategies

Market Neutral Options Strategies

Neutral Strategies enable us to clearly define our risk, define our planned capital outlay and maximize returns while mitigating potential losses regardless of whether the market goes up, down or remains flat.

Directional Intraday/Interday Equity and Options Strategies

Directional strategies expressed either through the underlying or their derivatives allow us to capitalize on over-bought or over-sold conditions in underlying stocks or ETFs in shorter timeframes using support and resistance levels, trends and momentum shifts to generate outsized gains.

Buy & Hold Strategies

We use buy & hold strategies as part of our overall long-term planning to capitalize on value plays, dividend plays and growth plays to generate targeted risk-adjusted returns.

Don’t Forget Some Of Life’s Simple Truths.

Get In Touch

To contact us, please use the form or call the number below, and we’ll get back to you shortly.

  • (630) 913-2075

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